Shoppers trust user-generated content more than ever—learn why embracing UGC, visuals, and omnichannel strategies is key to building brand trust and driving sales.

Did you know that 61% of us admit to sneaking in TV time during work hours? Or that 47% can’t resist the doorbell for yet another delivery? It’s like we’re all stuck in a real-life episode of Distracted Diaries. So, what’s the fix? Enter the ultimate WFH upgrade: a garden office.

For Emily King, founder of The C Word Magazine and Freelance Marketing & Breathwork Consultant, success has been anything but a straight line. Her journey is one of embracing unexpected opportunities, finding strength in her passions, and redefining the entrepreneurial path to align with her values.

What started as heart-to-heart conversations between friends blossomed into a movement reshaping how we celebrate moms. Here’s how Jess and Olivia turned their vision into a thriving community for ambitious mothers.

From updates on tax and National Insurance to significant funding for green initiatives and sector-specific support, this breakdown covers what you need to know to stay competitive, build resilience, and plan for the year ahead.

The winter months may be dark, but with the right strategies, you can ensure your team stays motivated, connected, and supported.

If you’re looking for inspiration to boost your marketing game, these Halloween campaigns are full of ideas you can borrow—no broomstick required.

With 72% of consumers planning to celebrate this spooky season, it’s time for female founders to tap into the magic. But how can your brand stand out and capitalise on Halloween?

Whether it’s an in-person bash or a virtual gathering, throwing a festive party can lift spirits and boost team morale as the year comes to an end. Here’s how to plan a Christmas party that’s fun, memorable, and filled with holiday cheer.

Discover 11 autumn-inspired business tips for female founders, from refreshing your strategy and planning holiday marketing to booking the perfect team Christmas party. Embrace the cozy season while growing your business.

Before you dive headfirst into selling, let’s lock in these three key beliefs. They’re the secret sauce that makes everything click, and trust me—without them, it’s like trying to run a marathon in heels.

Discover 5 actionable ways your business can combat the 'Always On' culture and foster a healthier, more balanced workplace.

Is it okay to lean on tools like ChatGPT? Can I really justify using AI to help streamline my work, or does that make me less dedicated? If you’ve ever felt this way, you’re not alone. Here’s how I’ve navigated these feelings.

Building a business is hard enough, but doing it while holding down a full-time job? That’s next-level tough. Believe me, I’ve been there.

It’s no secret that when employees feel valued and heard, they're more likely to engage with company goals, collaborate effectively, and show up as their best selves. Prioritising employee wellbeing isn't just a ‘nice-to-have’—it’s a powerful magnet for top talent and a key factor in keeping them.

Discover Cassie Petrie’s six essential steps for small businesses to take when navigating their financial challenges, and achieve growth.

In today's digital landscape, small businesses are constantly seeking innovative ways to connect with their audience. One of the emerging trends is the use of AI-generated images in marketing campaigns.

A study by Protime UK found that half (54%) of UK employees put in between half a day and four days per month of unpaid overtime each month equating to 19 million days of uncompensated work. But working too much doesn't just cost employees money.

How can you undertake quick and accurate market research, make informed decisions, and minimise risks whilst setting goals? We asked Fiona Wylie, founder of Brand Champions, a SOS Marketing Consultancy specialising in tackling companies marketing problems or supporting campaigns, for her take on rapidly understanding your new company’s market and goals.

The end of the financial year is a crucial time for taxpayers in the UK. Using this window to use up your tax allowances is a smart way of setting yourself up for the future, as it allows you to maximise your savings.