The greatest thing about email marketing that separates it from other methods of marketing is the fact that your list is made up of people who actually want to hear from you. This means that your email campaigns should get engagement pretty effortlessly, but if they’re not, chances are, you’re doing something wrong.

If you think sending emails is outdated and pointless, think again. Email marketing generates ($42) for every $1 spent, which is an astounding 4,200% ROI, making it one of the most effective options available.

If you made a killing during lockdown, but are now finding that your sales are declining, you might be wondering how digital marketing could help you get back to where you once were - which of course was thriving online.